EM-02 // core module
Email Marketing
Give your customers a reason to open the next email.
For New Zealand businesses with a useful list, inconsistent sending, and not enough time to run email properly. We audit it, repair the foundations, and run the channel.
The proposition
Most agencies treat email as an afterthought. We do not do anything else. That focus is the whole proposition, and it shows up in how an engagement actually runs.
What we do
We run email as a system, not a series of sends.
A campaign is the visible part. Underneath it sits infrastructure, list structure, and automation that decide whether any of it works. We look after the whole thing.
- 01
Audit
A clear read on the account, the list, and the deliverability picture before anything changes.
- 02
Deliverability
Authentication, sender reputation, and bulk-sender compliance kept in working order.
- 03
Segmentation
List structure that reflects how people actually behave, so the right message reaches the right contacts.
- 04
Automation
Welcome, nurture, re-engagement and lifecycle flows that run without supervision.
- 05
Campaigns
Planned, written, designed and sent on a steady cadence the list can rely on.
- 06
Reporting
Monthly, in plain language: what worked, what did not, and what changes next.
The model
Four ways to work with us.
From a one-off audit to running your whole email channel. Most clients start with the audit and decide from there.
Email Audit
$450 fixed feeThe right first step for most
A focused review of your account, deliverability, list health, and program. Two weeks, a written report and a working session.
Managed Campaigns
From $950 / monthFor lists that need consistency
Ongoing campaign production on a monthly cadence. We plan, write, design, and send. You sign off. Roughly 30 minutes of your time a month.
Email Program
From $1,500 / monthFor the channel, fully run
Full ownership of email: strategy, automation, campaigns, and reporting. The email team you do not have to hire.
Email Projects
Quoted per scopeFor a defined piece of work
Migrations, automation builds, account rebuilds, template systems. Scoped and quoted upfront, with a clear start and end.
Recent, measured results
From work with a Wellington physiotherapy practice. The kind of numbers we would want to see ourselves.
- 3.2x
- Email-attributed bookings for a Wellington physiotherapy practice
- 41%
- Open rate for the same practice, up from a standing start
How an engagement runs
Step 01
Audit
Two weeks. We review the account, list, sends, automations, and deliverability, then write it up.
Step 02
Plan
A short program built around your business: the right cadence, automations, and segments. No off-the-shelf framework.
Step 03
Run
We do the work and report monthly. The channel becomes something you can stop thinking about.